Assignment 1: Exhibition Proposal Assignment Requirements Due Friday February 26 (30%)

 Exhibition Proposal Assignment Requirements (Items 1 to 8 below):

(How does work and proposed project generally relate to mandate of gallery/exhibition space?)

1) Very brief cover letter (no more than a quarter of a page)
This will include researching who or what committee you are addressing the application to.
This will most likely be the brief intro in an email with your attached application in the email.

2) Artist Statement  (half page to one page)

The Artist statement discusses what the work is about in terms of materials and themes (metaphors, and or narratives, etc.) The text should strive to be a synthesis between ideas and formal approaches. (How do your ideas connect with your process and the visual language within the work?) What are the themes, which connect to the images presented in the proposal? In many cases people will have to focus on a specific body of work for this assignment in terms of past work and in terms of work for the future. 

Some people may struggle to convey a consistent thread of ideas in their work when writing the text. People may also have difficulty making connections between their application text and their work. To minimize these potential struggles edit the examples of work - people should avoid using all the variations of past work from various class assignments. Instead commit to a select group of projects/past works which you feel could potentially expand into a series or a more extensive project.
 
250 to 350 words

3) Project Proposal (half page to one page)
Discusses specifically the context that will be created for your work.  How do you transform the space with your work?
Are there potential narratives and or dialogues with your work when installed, displayed or hung in a certain order or in certain ways within the proposed exhibition space? 
 
If you are proposing to do new work which is not presented in the images be very clear about the relationship of the work presented in the images to the proposed new work that is still to be completed. Perhaps one image may show a work in progress or preliminary sketches.  
For some proposals perhaps presenting a floor plan in the proposal indicating the placement of specific works may be useful either along with the text or as one of the images. 
Are you proposing to do work in the gallery space or is it a site specific installation away from the white cube context of the gallery? Does the arts organization/gallery include public/urban works projects as part of their mandate?

300 to 400 words


4) Budget and Equipment Requests
Any special costs attributed to the exhibition or special equipment requirements such as monitors or data projectors. (Any specific requirements regarding the opening of the exhibition)


5) Curriculum Vitae (CV) List items on the CV which are only art related such as: Education - BFA  School of Art, art workshops, employed by or volunteering for arts organizations, exhibitions, published writings or work (such as in Chesterfield), art school awards and grants, any other art practice activities.


6) List of Images for submitted jpeg stills and or video and other time based work.
Numbered list with: title, medium, size, and 
dates 

  
7) 10 to 20 examples of work and or time-based work  (allocate a maximum five minutes for video)  (if you are struggling to meet the 10 image quota submit one or two detail examples of your work and an installation view of your work) Label jpeg images with number corresponding from image list and your name on the jpeg image.


8) Submit Items 1 -7 (above) as a digital application in Specified Order Above on UM Learn
Submit 2 PDFs on UM Learn
Text should all be in PDF #1 
PDF #1 file name should have your name and assignment number.
File Name Example: Last Name, First Name Assignment 1 Text 
Images should be in PDF #2
PDF #2 file name should have your name and assignment number.
File Name Example: Last Name, First Name Assignment 1 Images
On each digital page people should have their first and last name along with the title of the 1 -6 Items.
9) Optional Items: reviews of your work in newspapers or magazines, tv or radio interviews 

The Overall Application:
The overall application must get as close as possible to presenting a proposal and body of work the gallery (and/or curator, and/or selection committee) has not seen a lot of and/or ideas in which they have not encountered.  Of course a high quality of work with clear and sophisticated text will be pertinent, but presenting an innovative combination of images (and/or video) and text in the application will most likely get their attention.
If the gallery is a non-profit space they will most likely have a mandate, some commercial galleries may also have a vague mandate. Consider your work in relation to the gallery or organization’s mandate.
From an art dealer’s viewpoint what do you have to market/sell, which is unique and desirable? Is there a hook to brand and/or market you?

Evaluation - Grading Criteria for  Assignment


Clarity of text and overall professionalism of exhibition proposal assignment                               30%

Quality of work in documentation (images and or video) proposal                                                30%

Integrated and clear relationship between text and documentation (images and or video)           20%

Conceptual substance and innovation presented in overall work, documentation & proposal      20%


Assignments will not be graded out of these above percentages but are offered here so people can gauge where to place emphasis on assignment.


 

Note: Expanding conceptual substance will include researching artists, artist collectives, curators,

reviews (art journals) curated exhibitions, workshops and various art institutions.



Unique and Innovative characteristics of application

Clear relationship between texts (artist statement and proposal) and support materials (images/video/time based work)

Clarity and over all professionalism of application

Did you: follow the 1 to 8 requirements, utilize ideas offered in the assignment and utilize ideas offered during class discussions for the overall application?

For additional information regarding evaluations from course syllabus see additional information at the end of this posting.

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